Fujifilm Underestimated the X-M5’s Popularity But It Won’t Become an X100VI Situation

Fujifilm Underestimated the X-M5’s Popularity But It Won’t Become an X100VI Situation

Although the Fujifilm X-M5 launched late last year to mixed reviews, it has proven extremely popular with consumers, especially those seeking to up their photo and video game at a budget-friendly price point. About four months after its release, the X-M5 remains challenging to find, with retailers in Japan stopping orders and American photo stores left in the lurch. Where the heck is the X-M5?

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